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Welcome to
Armadillo Jim's website

Speaker, Author, Entertainer,
Master of Ceremonies, and Marketing Expert

Jim Schmidt  better known to millions of children and audiences everywhere as "Armadillo Jim”, is the speaker, author, entertainer, master of ceremonies or marketing genius that you have been looking for. The kids named Jim "Armadillo Jim" because of his premier world famous Armadillo Races that he made popular though the non-profit Put On Your Armor Foundation and the Texas Armadillo Association.

Howdy everyone.....
With or without my cowboy hat I am the same 'ol Jim…..I love my God, my wife, my children, my country and kids of all ages. Now if this is a match and you believe we can be of mutual benefit in doing big things, please contact me. Most importantly, thanks for visiting my site and thanks for helping children…our future.

Please check out the other links at the top of the page if you want to learn more.

Baby with dillo



My wife:

Sheila Schmidt


Armadillo Jim’s latest booksClick to learn more about Jim's new book Helping Public Schools

Follow an Armadillo family as they discover the real meaning of Christmas in
The Christmas Armadillo© Softback Book. Also available instantly in Ebook, Motion/Audio Picture Book or Audio downloads.

Available now in many languages and dialects by Tongues.Services with your download.

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Click to learn more about Jim's new book Helping Public Schools

Glean from Jim’s 28 years experience in over 1000 public schools and as a national speaker, marketing guru, children's educator and networker!

Learn More


Armadillo Jim

 2022 Celebrating
Armadillo Jim's 42nd Anniversary